Following its internationalization strategy, and decided to take to the UK market the same model that it’s obtaining so good results in the small and medium business in Spain, arin innovation has just opened in January 2011 a new branch in Slough, United Kingdom.
arin innovation UK was created as a joint venture between BPI OnDemand, leading Oracle partner for CRM OnDemand in UK and arin innovation, leading Oracle partner for ERP solutions in Spain, with the target to get closer to UK mid-market companies with solutions for ERP in the same model used by BPI OnDemand for CRM OnDemand projects.
Hugo Amann, managing director of arin innovation, considers that “this initiative will allow us to offer mid-market UK companies a complete solution for all their business processes, with a much more affordable model for the investment and project than the offered before for the leading corporate solutions”.
arin innovation UK offer will be based on Oracle Accelerate solutions, to get the most benefit of experience and methodologies around specific market sectors, and with a “payment per user/per month” model (pseudo SaaS). This model, based on predefined scopes, will include in its monthly quota Oracle Applications licenses and support, all needed infrastructure (hardware, software installation and administration,…) and all implementation and users support services, no up-front costs will be charged to customers.
Fred Wilkinson, managing director of BPI OnDemand, is convinced that “this innovative approach combining our leadership in CRM OnDemand, with the new model for ERP solutions offered by arin innovation UK, will allow us to become leader partners for the UK mid-market in the coming years”.
This initiative has also the important support from Oracle EMEA and Oracle UK. Ritchie Edwards, Western Europe Channel Director of Oracle, said “we’re convinced that the alliance between two award winning General Business Application Partners, arin innovation and BPI OnDemand, will help develop large possibilities in UK and will generate relevant benefits for all of us”.
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